An app you have to pay for is fine, they should just advertise it as such.
WLD was started as a means to maximise revenue from online dating by applying the ‘white label’ concept to dating platforms.
This enabled the company to provide dating software, membership database, payment processing, customer support, hosting infrastructure and tax processing to partners looking to set up dating sites.
No cancellation of the current subscription is allowed during active subscription period.
In 2009 WLD announced annual turnover of £25 million, hired Darren Damiano from as financial director and secured a further 2000 plus partners.
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